Class in: Provides
Topics: New services and products, licensing/advertising agreements
NEWYORK, Sept. 5, 2023 /PRNewswire/ — David Yurman, the main premium jewellery model in the US, is happy to announce the launch of its SculptedCable bracelet as a part of a brand new marketing campaign that includes social media movie star SofiaRichieGrainge, the most recent addition to the Model to announce world ambassador. The Fall 2023 marketing campaign is the model’s first to showcase the gathering of a singular product amid the expansive vistas and natural structure of the Kellogg Doolittle Home JoshuaTree, California.
On set, SofiaRichieGrainge effortlessly expressed the essence of DavidYurman’s luxurious world, highlighting the artistic spirit and fashionable sophistication of the jewellery itself. The marketing campaign images have been shot by vogue photographer Glen Luchford and the marketing campaign was designed by ElinSvahn below the artistic course of EvanYurman.
“DavidYurman embodies the whole lot I attempt to specific with my aesthetic values and the way in which I gown, in addition to the way in which I wish to really feel, which for me could be very timeless and chic,” explains SofiaRichieGrainge . This marketing campaign is designed that can assist you discover your path, achieve confidence, take duty and present management in your neighborhood.
For the Sculpted Cable marketing campaign, the unique spiral sample is reinterpreted to create a finer reduction, with every groove fastidiously formed and polished for optimum shine. SculptedCable’s wavy patterns evoke the richness of the unique Cable assortment, combining timeless craftsmanship with fashionable sensibilities. The brand new bracelet is obtainable in yellow, rose and 18k white gold with and with out hand-set Pav diamonds, making it an beautiful addition to the present vary of David Yurman’s SculptedCable assortment.
The design of the brand new SculptedCable assortment has been fastidiously thought out and developed over a few years. This newest model incorporates the Cable assortment shapes, improved to create a thinner and extra delicate reduction. A blinding model of the bracelet, adorned with 170 hand-set diamonds in graduated sizes as much as 1.7 carats in complete, expertly traced and positioned by David Yurman’s grasp craftsmen to spotlight the groove of the Cable assortment.
“Sofia is a mode icon with limitless appeal and we’re thrilled to be working along with her,” mentioned President Evan Yurman. She is the proper ambassador to launch these new designs from the SculptedCable assortment, which characterize the most recent evolution of our signature home motif: Cable.
ABOUT DAVIDYURMAN
David Yurman is a well-known American jewellery firm based in New York by David Yurman, a sculptor, and his spouse Sybil, a painter and ceramicist. When the artists started collaborating, their purpose was merely to design stunning wearable objects. At this time, with their son Evan, they create timeless but up to date collections for women and men which are characterised by inspiration, innovation, know-how and their inventive signature: Cable. David Yurman’s collections can be found in 51 retail shops in the US, Canada, Hong Kong and France, and in additional than 300 places worldwide by its unique licensed community of jewellery and watch sellers, together with the US, Canada, the Caribbean, France, Russia and the Center East.
MEDIA CONTACT:
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Photograph – https://www.spamchronicles.com/wp-content/uploads/2023/09/DAVID-YURMAN-INTRODUCES-SOFIA-RICHIE-GRAINGE-AS-THE-NEW-FACE.jpg
Photograph – https://www.spamchronicles.com/wp-content/uploads/2023/09/1693953977_850_DAVID-YURMAN-INTRODUCES-SOFIA-RICHIE-GRAINGE-AS-THE-NEW-FACE.jpg
Brand -https://www.spamchronicles.com/wp-content/uploads/2023/09/1693951460_324_DAVID-YURMAN-INTRODUCES-THE-NEW-FACE-OF-SCULPTED-CABLE-SOFIA.jpg
SOURCE David Yurman
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Press launch despatched on September 5, 2023 5:35 p.m. and distributed by: 